Founded in 1945 as a steel trading company Mahindra began its journey in
Farm Equipment Solutions by manufacturing tractors for the Indian farmers. These tractors,
through their superior quality and reliability have dominated the Indian market for the last 3 decades,
with a market share of over 40% of the total Tractor Market in India.
This was soon followed with a complete range of Farm Equipment Solutions from seeding to
post-harvest. After all, the nation's farmers wanted Mahindra to do its magic with quality and
affordability for all farming related areas and needless to say, we were happy to oblige.
Bolstered by this, we ventured into the global markets, with the aim of providing quality, affordable Farm
Equipment Solutions to farmers around the world. We quickly established dominance in markets around the
world, Mahindra & Mahindra becoming a name to reckon with in USA, Pan-Africa and Europe.
Going strong on its committed path of driving farm prosperity globally, Mahindra has expanded its family to include power brands like Sampo Rosenlew from Finland, Hisarlar and Erkunt Tractors in Turkey, and Mitsubishi Agri Machinery in Japan