19 July 2021
In the past few years, the participation of women in the agri sector has been steadily increasing. Be it in the fields or in the offices, in the rural or urban areas. Along with their operational and strategic competence, women bring sensitivity into the functioning of this sector. At Mahindra’s plant, located in Dois Irmãos, RS, it’s the same reality. Since 2020, 20% of the new strategic positions have been deservedly filled by women. They have brought in more lightness and agility to daily work processes, and have showcased remarkable efficiency while working in the Communication, Engineering, Tax, Parts and Finance departments. In a business universe that was dominated by men for centuries, Mahindra’s women team in Brazil is making a real difference.
The presence of Mahindra and Mahindra, the world’s largest tractor manufacturer by volume, at Agritechnica held in Hanover, Germany, between 10th – 16th November 2019,
Read MoreImportant trade events offer the best platform to reinforce the brand’s might. Mahindra Ag North America made the most of the two biggest opportunities that February had to offer
Read MoreHaving a training ground plays a vital part in staying smarter and sharper than the competition. Mahindra Ag North America stands by that fact
Read MoreMahindra made a high impact from the beginning of 2020 by being part of three important agribusiness events in Brazil
Read MoreAn engaging presence at trade shows is a proven way to reach out to more members of the farming community. By being part of two expos during February,
Read MoreAfter grappling with the adverse effects of a spate of natural calamities like drought, flood and bushfires,
Read MoreMahindra is making fast strides in South Africa to widen its reach and penetrate deeper into the farm equipment market.
Read MoreIn Serbia, an aggressive and multi-pronged strategy was employed to enable the steady growth of the brand in the market.
Read MoreThe better one knows the product, the better one gets at their job. The IO Customer Care tea organised product training sessions at
Read MoreWhen the year begins with a clear vision, an exchange of brilliant ideas and heightened motivation,
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