STRENGTHENING THE DEALER NETWORK

05 April 2021

Mahindra Brazil is committed to grow the brand in the country and is adding dealers who are steadfast in their approach to take the brand’s success story forward. While there are 40 dealers currently, the aim is to have 47 points of sale and technical assistance in the main regions of Brazil in the coming months. Mahindra’s relationship with its dealers is based on the strong foundation of trust and respect. At the start of 2021, Mahindra completed a year of partnership with Pantanal Peças, its dealer in Sidrolândia, Mato Grosso do Sul, a state with a strong presence in agriculture and livestock. “Mahindra arrived in Pantanal Peças as the fulfillment of a dream! We always had a desire to sell tractors. And things happened exactly in God’s time! Today we are not just a tractor dealer, we are a Mahindra dealer, the best-selling tractors in the world”, said Mr. Jefferson Carvalho (Director, Pantanal Peças - Sidrolândia). Pantanal Peças also has a branch in Dourados, Mato Grosso do Sul (MS). Nosso Campo, another Mahindra dealer, who operates in 4 regions in the state of Paraná, has set a good example of strong growth. The first eight models of the 86 - 110P tractors that arrived in Brazil were bought by Nosso Campo, and it has already sold two tractors.

More Updates

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16 November 2019

Transforming Farming

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01 April 2020

GRANDLY DISPLAYING THE BRAND POWER

Important trade events offer the best platform to reinforce the brand’s might. Mahindra Ag North America made the most of the two biggest opportunities that February had to offer

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05 May 2020

THE LAUNCH OF A NEW TRAINING CENTRE

Having a training ground plays a vital part in staying smarter and sharper than the competition. Mahindra Ag North America stands by that fact

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05 May 2020

SHINING WHERE IT COUNTS

Mahindra made a high impact from the beginning of 2020 by being part of three important agribusiness events in Brazil

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07 May 2020

MAKING THE MOST OF EVERY SHOW

An engaging presence at trade shows is a proven way to reach out to more members of the farming community. By being part of two expos during February,

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12 May 2020

TRACTORS THAT RULE THE FIELD

After grappling with the adverse effects of a spate of natural calamities like drought, flood and bushfires,

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14 May 2020

SPREADING THE DEALER NETWORK

Mahindra is making fast strides in South Africa to widen its reach and penetrate deeper into the farm equipment market.

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18 May 2020

Retail Push through Promotion and Customer Connect

In Serbia, an aggressive and multi-pronged strategy was employed to enable the steady growth of the brand in the market.

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15 May 2020

TRAINING FOR BETTER UNDERSTANDING

The better one knows the product, the better one gets at their job. The IO Customer Care tea organised product training sessions at

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18 May 2020

THE MEETING POINT OF IDEAS

When the year begins with a clear vision, an exchange of brilliant ideas and heightened motivation,

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